We’re looking for you to be the CEO’s right-hand man (or woman). You need to be hardworking, dedicated, and passionate. You will be taking over, managing, and expanding existing client accounts. You will also be expected to contribute to the company’s growth and maturity in general. This entails:

1. Continually refining internal processes
2. Staying up-to-date on industry changes
3. Coordinating with potential partners or vendors
4. Locating and interviewing new hires
5. Training and educating team members
6. Doing what it takes to move the company to the next level

Since this is a start-up, the job responsibilities are not fixed in stone. There will be times when something unforeseen happens that we need you to handle. That’s where the idea of being a lieutenant comes in. Your primary responsibility is to be that person that gets it done, whatever it takes… and to do it in the best interest of all parties.

Responsibilities:

• Serve as Chief Lieutenant & Director of Accounts
• Manage/coordinate the day-to-day execution of multiple client accounts using skills in SEO/SEM, social media, and other internet marketing disciplines
• Develop and implement strategic plans for certain clients
• Communicate strategic plan to production teams on both marketing and development/creative sides of the house
• Oversee implementation of plans
• Running 6 and 9 month reviews of existing already completed campaigns
• QA of deliverables generated by SEO team members
• Presentation to clients
• Educating clients on best practices
• Create dramatic ROI and customer acquisition from natural search
• Work with marketing team to facilitate and implement technology necessary to perform organic search goals
• Implement any necessary third party technology necessary to achieve organic search objectives
• Be able to conduct thorough keyword research using multiple tools, data mining, and raw search term analysis to build out and optimize natural search campaigns
• Analyze and make recommendations around the competitive landscape, understanding your competitor’s tactics and how to use those tactics to your benefit
• Review and analyze websites, identifying areas for improvement and change, relative to a websites organic performance in the search engines
• Have a deep understanding of link strategies, link acquisition, link bait, link sculpting, and your link portfolio
• Recommend optimizations for site architecture, URL/MOD rewrites, alternate directories, alternate domains, etc.
• Assist in the development and implementation of analytical and tracking solutions enabling a multichannel understanding of measurement, keeping the predetermined goals and KPI’s in mind
• Have a firm understanding of on page SEO, off-page SEO and technical SEO
• Monitor results weekly, working with strategy team to continually refine and adjust approach, communicating changes to clients and executive team

Secondary Responsibilities:

• Maintain knowledge of emerging trends and tools
• Create process and leadership around organic search efforts as continued growth occurs
• Balance agency relationships with internal natural search campaigns
• Serve as a Chief Lieutenant or the general “get it done” person
• Understanding the color of your hat and your competitors hat

Requirements:

• Must have strong SEO background (not entry-level)
• 3+ years working as an SEO Manager, or SEO specialist, or similar role in which the primary responsibility was organic search. SEO work in a CPA, affiliate, or hyper-competitive vertical a definite plus
• Deep understanding of Google Analytics, Google Adwords, Microsoft AdCenter, keyword tools, reporting tools, and a range of popular SEO tools
• Use of social media and how Twitter and Facebook relate to SEO and their long-term impact on ranking algorithms
• Strong understanding of Paid Search, direct-to-consumer business, affiliate marketing, CPA marketing, competitive/business environment and consumer behavior
• In-depth understanding of the search engine ranking algorithms across multiple engines and how to leverage them
• Firm grasp on directory based architecture and the use of sitemaps
• Skills in HTML and CSS a plus
• Expert MS Excel skills
• Additional experience with Social Media and Affiliate Program Management preferred, but not required
• Excellent project management, organizational and time management skills
• Seek and thrive in a high growth environment
• Want to continue growing personally and professionally
• Must be a smart, creative, analytical thinker, who can apply marketing and project management skills to a fast paced environment working across multiple team
• Flexible, adaptable, motivated self-starter
• Strong work ethic
• Ability to deliver meticulous work
• Never satisfied
• Ability to have fun!

What’s in it for You?


$40,000 – $60,000 + bonus

Location:

Columbia, Maryland

Duration:

Permanent

Click here to apply.

Open

The Web/Interactive Technical Project Manager (PM) is responsible for facilitating successful project execution via interaction with technologies such as HTML, CSS and JavaScript, etc. in order to achieve a high level of customer satisfaction and project profitability. Candidates for this position must have solid 3+ years’ experience developing, managing and or leading technical web-based projects.

The PM works closely with Sales, Account Managers, and the technical staff to manage/coordinate projects from the beginning through the completion. The PM is responsible for budget management ensuring that projects are being delivered on-time and on-budget. In those unusual situations when a project goes over-budget, the PM makes sure there is buy-in at the executive level. Further, the PM maintains a detailed record of each project within our project management system, SalesForce LPS.

Duties:

Team Management

• Manage day-to-day operational and tactical aspects of multiple projects. Coordinate a team consisting of developers, designers, business analysts, quality assurance and others to ensure that project progress is on schedule and within budget.
• Enable project team success by identifying and addressing risk factors, external dependencies, and other issues.

Technical Ability

• It is imperative that the candidate for this position have a solid technical background developing and or managing the development of web-based projects. Solid experiences with both client side technologies (HTML, CSS, JavaScript, Ajax, etc.) as well as server side technologies (PHP, ASP.NET, Ruby, Classic ASP, Cold Fusion, etc.) are requirements for this position.
• As technical liaison, it’s important that the PM is able to understand the internal and external technical teams so that the PM can properly provide direction as well as effectively communicate to the non-technical participants (such as the client’s chief marketing officer, CMO). The candidate for this position should have a comfort level in discussing and translating the technical aspects of our technology (HTML, JavaScript, other programming languages, etc.) into non-technical “layman’s terms” for our non-technical clients and partners.

Customer Management

• Provide final review and approval of all project deliverables prior to delivery.
• Identify changes in scope; quantify project impact in terms of risk, time and budget.
• Provide weekly status reports to client point person including activities, accomplishments, and budget updates.

Project Accountability

• Review project proposals to determine time constraints, cost limitations, staffing and resource requirements.
• Control project cost and manage project risk. Achieve revenue goals for projects.
• Ability to analyze project progress and provide reports that can both predict future performance and accurately represent past performance.
• Provide Account Manager with reports and metrics that predict future resource utilization, task completion and budget projections.

General

• Maintain high level of professionalism, courtesy and ethics.
• Ability to work in a fast past, changing environment with minimal support.
• Work effectively with all company employees.
• Actively participate in continuously improving processes.

Skills/Requirements:

• 3+ years of experience in technical web/interactive project management or similar technical project leadership in an advertising agency/interactive marketing environment.
• Demonstrated ability to manage multiple projects in various stages of completion.
• Demonstrated understanding of development platforms.

Needed Competencies:

• Advanced problem-solving abilities and critical thinking skills.
• Excellent written and verbal communication skills.
• Comfortable with technical concepts.
• “Own” projects which will require typically between 45 – 50 hours per week.
• Must be self-directed when necessary but able to work in a team-environment.

Education / Skills:

• A BA or BS is preferred.

Location:

Lancaster, PA

Length:

Permanent

Compensation:

$36,000 – $50,000

Click here to apply.

One of the nation’s leading travel/tourism marketing companies for over 25 years, is searching for an experienced Account Executive to join our PA sales team.

Qualified candidate will possess the ability to close and service business within the Lancaster, Hershey, Harrisburg, Gettysburg tourism industry markets. Your primary focus will be to manage and grow an existing client base and develop new business relationships. The travel industry is full of fun and interesting people… we are looking for someone who loves this region of Pennsylvania and wants to help local businesses attract more visitors.

This position will manage a large existing account base with a primary focus on new business development. Clients & prospects include hotels, attractions, ski and sport business, neighborhood/business associations, chambers of commerce and convention and visitor bureaus. Our sales culture is consultative, needs-based, and client-focused. We meet client needs through a product line that includes targeted brochure distribution to visitors and locals, tourism maps, print/design jobs and advanced mobile marketing/digital products including text alerts and web advertising.

Expectations:

• Generate leads.
• Assess client needs and propose appropriate solutions that provide optimal results.
• Hit monthly revenue targets by increasing spending from existing accounts while closing new business.
• Must be able to work independently and as part of a sales team.
• Be goal-oriented with a desire to develop a large client list of satisfied customers.
• Must have a proven track record in multi-platform sales with excellent customer service skills.

Job Requirements:

• Entrepreneurial spirit and desire to grow within an established, fast paced, growing organization.
• Highly organized with the ability to professionally handle multiple accounts; excellent time management skills are essential.
• Superior customer-service and professional communication skills (both written & verbal).
• Proven success soliciting and closing self-generated leads.
• Comfortable cold-calling and presenting multiple platform packages.
• Previous advertising sales skills is a must.
• Ability to consultatively sell and grow existing accounts by selling traditional products and new technologies.
• Proficiency with Word, Salesforce.com, Excel, Outlook, basic web/SEO knowledge helpful.
• Service expectations include phone and outside sales appointments.

Compensation:

$35,000 base salary (first year’s estimated compensation $60K)

Length:

Permanent

Location:

Lancaster, Pennsylvania

Click here to apply.

We are looking for a high energy sales professional to to work in a high volume call center making outbound calls to prospective clients.  The successful candidate must have experience selling services to small and mid-sized businesses and have a proven track record of success.

Job Responsibilities

• Cold calling on new prospects.
• Telephone prospecting.
• Appointment scheduling.
• Written correspondence.
• Business negotiations and closing.

Requirements

• Proven track record of sales performance.
• Experience presenting and communicating technical information to all levels.
• Strong telephone communication skills.
• Strong organizational skills with attention to detail.
• Ability to work in fast-paced environment.

Location:

Lititz, PA

Compensation:

$30,000 base salary plus commission.

(First year projected income level is between $40,000 and $60,000)

Click here to apply.

Our client is looking for an account manager to serve as the primary point of contact for one of their clients’ E Commerce websites – an Internet Retailer 500 website.​  This individual will provide solution leadership and delivery of ECommerce online marketing strategies, campaigns, measurement, and optimization.

Expectations:

• To increase client and company profitability
• To achieve client satisfaction
• To integrate new Ecommerce online marketing and management strategies

Requirements:

• Proven experience managing large E-Commerce accounts
• Passionate about managing a single account
• Knowledge of and experience with e-commerce, SEO, SEM, affiliate marketing, and internet marketing
• Prior experience communicating or presenting highly technical information to all levels of an organization.
• Prior experience working as an account manager and/or project manager in an interactive advertising agency or web development firm
• Experience with web analytics and measurement tools like Omniture or Coremetrics a plus
• Bachelor’s Degree from a related field of study

Responsibilities:

• To provide solution leadership
• Write technical specifications for new Ecommerce website enhancements/​features and communicate specifications to clients for sign-off and then to the team of 3 developers for implementation.
• Analyze and implement all online marketing programs, site traffic, customer database and other data to increase online conversion, and make specific recommendations that will enable the team members to improve site productivity, sales and gross margin dollars for the client.
• Build an SEO program, including optimizing site architecture/​content for ranking and identifying and managing resources for execution (link building, content creation, etc)
• Manage comparison shopping portals (Google Products, Shopzilla, etc.​)
• Optimize site architecture, URL structures and content for maximized indexing and keyword relevance.
• Develop strategies to leverage web 2.​0, social networking, user generated content and PR releases to drive qualified traffic.
• Develop key affiliate relationships and identify and implement growth strategies
• Oversee the development and implementation of onsite display advertising to coincide with email marketing campaigns.
• Proof and QA all creative.

Personal Characteristics:

• Confident
• Diplomatic
• Organized
• Analytical
• “Thick Skinned”
• Serene
• Decisive
• Desire to learn

Location:

Lititz, PA

Compensation:

$65,000–$70,000

Click here to apply.

We have an immediate opening for an Applications Developer / Tester for a rapidly growing company in Central, PA. This person will have the ability to analyze source code and develop load-based scenarios to test functionality.

Must Haves:

Passion for Development, Analysis and Testing – We’re looking for someone who has a true passion for applications development and software testing – someone who gets the same satisfaction in writing an application as they do in “breaking” or testing that application.

Technical Skill – The perfect candidate for this position must have significant coding skills in order to understand the systems that are being tested, write test automation and communicate with our developers.

Ability to Prioritize and Organize – The software development within our organization is highly dynamic and constantly changing. Key variables in your test suite may change weekly or even daily. The ability to recognize, interpret and organize around these frequently changing job environment factors is essential.

Ability to Work without Direct Supervision – The development team is small – about 10 developers. We do not have a heavy management structure so the necessity for taking independent action – quickly recognizing a technical or business need related to the software testing effort, and the ability to know what steps to take without the need of managerial approval is essential.

Ability to Communicate – Strong written and verbal communication is essential for success in this position. This position will require the candidate to be able to read and analyze product documentation, write test plans, write clear bug reports, write coherent status reports and have the ability to listen critically and speak rationally in our weekly developer meetings.

Ability to Understand our Business Strategy

Responsibilities:

1. Analyzing code and developing automated tests based on written test cases 2. Leveraging commercially available automated testing tools as well as creating your own ad-hoc automation utilities to test our systems 3. Writing test plans based on requirement documents

Qualifications:

1. At least a four year degree in a quantitative field such as mathematics, engineering and or computer science 2. 2 or more years of experience in Automated Testing 3. Experience writing test cases, writing scripts and test execution 4. Strong development background in .NET Technologies such as C#, VB.NET, ASP.NET and JavaScript as well as testing these technologies 5. Working knowledge of SQL

Location:

Lititz, Pennsylvania

Length:

Permanent

Compensation:

$60,000 – $70,000

Click here to apply.

We are looking for a Search Marketing Analyst who is a self starter who can work with multiple clients to develop and implement effective and measurable strategies.  This person should be focused on organic search and working with new architecture and making modifications to existing sites.  Strong client interaction and communication skills are required.

The position will work with our account teams, internal resources and external partners and vendors to implement all paid and organic search campaigns.

The ideal candidate understands strategy and also loves the details; can grasp marketing and communications challenges and recommend search programs that will accomplish specific goals within the context of a highly integrated marketing communications program.

Requirements:

• Be an expert for organic and paid search strategies and techniques
• Understand client challenges and objectives; develop relevant recommendations based on audits of web sites and existing programs, analysis of targeted keywords, detailed suggestions for on-page factors, site architecture, linking and content structure, etc.
• Present search capabilities and programs to clients and prospects
• Direct or provide support for all SEO or SEM programs and projects; work to ensure integration of search and broader campaigns
• Refine and expand analytics measurement models; manage the reporting process
• Work closely with other digital resources, such as web design/ development, social media, etc. to develop integrated client programs

Experience:

• Bachelor’s degree
• Minimum of three years experience in advertising/marketing, with 2-3 years of interactive and/or search experience preferred

Compensation:

$45,000 – $55,000

Length:

Permanent

Location:

Lancaster, Pennsylvania

Click here to apply.

We are looking for intelligent, motivated SEO & PPC specialist for a full-time opportunity to assist our customers in meeting their Web presence objectives. The ideal candidate will have at least one year of experience in Search Engine Optimization (SEO) and Pay Per Click Advertising (PPC), strong written and verbal skills, and familiarity with Google AdWords and Yahoo! Search Marketing (YSM). Knowledge of MSN AdCenter and Ask Jeeves PPC are a plus. The candidate should also be results driven, ambitious, organized, articulate and a self-starter. The SEO/PPC Specialist will be responsible for developing, implementing and launching SEO, SEM, and PPC Campaigns for various clients in an array of industries. The candidate must have a strong understanding of search engine marketing in Google AdWords, Google Analytics, Yahoo, MSN and AOL. Experience with Excel and PowerPoint preferred.

Duties:

• Help create SEO/PPC strategies for clients including extensive keyword research and analysis
• Implementation of internet marketing strategies
• Manage and optimize the existing internet marketing campaign components including keyword strategy, ad copy, bid prices, cost per conversion, cost per click, etc.
• Assist in reviewing Search Engine Marketing presentations and optimizing under-performing listings
• Create monthly PPC Reports with analysis of performance of campaigns along with recommendations for improvements
• Conduct keyword research with CPC estimates and develop quality keyword portfolio
• Recommend new content for websites, as needed
• Assist Account Manager with customer management and communication regarding needs, rankings, and other customer facing search marketing communications

Skills Required

• Google AdWords & AdWords Editor
• Yahoo! Search Marketing (formerly Overture)
• Strong written and communications skills
• Good copywriting and grammar skills
• Knowledge of Google Analytics
• Knowledge of SEO implementation
• Backlink building and sculpting
• Knowledge of / capability in Word, Excel, and PowerPoint
• Knowledge of conversion analysis and landing page analysis
• Knowledge of MSN AdCenter and Ask Jeeves PPC are a plus

Skills and specifications:

•                 Excellent verbal and written communication skills.
•                 Ability to manage details, overall flexibility and efficient work habits.
•                 Proficient in the use of Internet Explorer and other browsers.
•                 Knowledge and experience with HTML and Excel.
•                 Knowledge of online marketing and search engine optimization.
•                 Affiliate marketing and pay-per-click advertising.

Recommended Experience:
Prior experience in technical consultative and strategic sales in the professional services, Marketing field or interactive media is a plus. Experience in and /or understanding of search engines, website design and functionality.  The ability to identify a client’s key business and marketing issues. Bachelors Degree preferred. Excellent interpersonal and communication skills, particularly in communicating technical information to a diverse audience.

Location:
Lancaster, PA

Salary:
$40,000 – $50,000

Click here to apply.

We are looking for intelligent, motivated Pay Per Click Advertising specialists for full-time and/or contract opportunities to assist our customers in meeting their Web presence objectives. The ideal candidate will have at least one year of experience in Pay Per Click Advertising (PPC), strong written and verbal skills, and familiarity with Google AdWords and Yahoo! Search Marketing (YSM). Knowledge of MSN AdCenter and Ask Jeeves PPC are a plus. The candidate should also be results driven, ambitious, organized, articulate and a self-starter. The PPC Specialist will be responsible for developing, implementing and launching PPC Campaigns for various clients in an array of industries. The candidate must have a strong understanding of search engine marketing in Google AdWords, Google Analytics, Yahoo, MSN and AOL. Experience with Search Engine Optimization is a plus. Experience with Excel and PowerPoint preferred.

Job Responsibilities:

• Help create PPC strategies for clients including extensive keyword research and analysis
• Implementation of PPC strategies
• Manage and optimize the existing PPC campaign components including keyword strategy, ad copy, bid prices, cost per conversion, cost per click, etc.
• Assist in reviewing Search Engine Marketing presentations and optimizing under-performing listings
• Create monthly PPC Reports with analysis of performance of campaigns along with recommendations for improvements
• Conduct keyword research with CPC estimates and develop quality keyword portfolio
• Recommend new content for websites, as needed
• Assist Account Manager with customer management and communication regarding needs, rankings, and other customer facing search marketing communications

Skills Required:

• Google AdWords & AdWords Editor
• Yahoo! Search Marketing (formerly Overture)
• Strong written and communications skills
• Good copywriting and grammar skills
• Knowledge of Google Analytics is a plus
• Knowledge of SEO is a plus
• Knowledge of / capability in Word, Excel, and PowerPoint
• Knowledge of conversion analysis and landing page analysis
• Knowledge of MSN AdCenter and Ask Jeeves PPC are a plus

Location:

Lancaster, PA

Compensation:

$30,000–$40,000

Click here to apply.

We are looking for a high energy sales professional to represent a progressive new media company.  The successful candidate must have experience selling marketing services to small and mid-sized businesses and have a proven track record of success.

Job Responsibilities

• Cold calling on new prospects.
• Telephone prospecting.
• Schedule and attend strategic client meetings.
• Networking.
• Written correspondence.
• Business negotiations and closing.

Requirements

• Proven track record of sales performance.
• Experience presenting and communicating technical information to all levels.
• Excellent written, verbal and interpersonal communication skills.
• Strong organizational skills with attention to detail.
• Ability to work in fast-paced environment and juggle multiple priorities.

Location:

Harrisburg, PA

Compensation:

$25,000–$35,000 base salary plus commission.

(First year projected income level is between $50,000 and $70,000)

Click here to apply.